in search for a name…

It was very important for us that we come up with the perfect name for our clothing line- that process led us to brainstorming for months. It seemed as if we never had the right name that sparked. “When is this battle going to end!” we thought.

It wasn’t until my step-mom, Kristin mentioned an excellent idea. She understood our vision to create a clothing line for people who want to go on an adventure and leave everything behind, whether that be for one week or years and beyond. She said that after listening to the new #Jettyrae album, she had found the answer.

Jetty Rae’s new Album, “Climbing Clouds” features a song called Off the Grid. It is “a song all about selling your house, burning your money and heading out west in a vintage Airstream camper”, as Jetty herself says. Take a listen and buy the full song here.

We love this, and we want Jetty to be wearing our OFF the GRID limited edition t-shirt when she heads out west on her next adventure!

We believe our collection will continue to be inspired by songs, places and characters we meet along the way.

Thanks again Kristin and Jetty Rae for your continuous inspiration and support.